How to Create Your First Sequence Campaign in Quicklead

Step 1: Open Campaigns

• From the sidebar, go to the Campaigns screen.

• In the top-right corner, click on Create Campaigns.

Step 2: Select Sequence Campaign

• Click on Sequence to create a sequence campaign.
• Sequence campaigns are the most powerful option for outreach in Quicklead.

Step 3: Name Your Campaign

• Enter a campaign name.
• Click Next.

Step 4: Choose a Template

• A popup will open with two options:
• Predefined Templates
• Previous Sequences

Predefined Templates

• Contains standard, ready-to-use sequence templates.
• Selecting one will automatically create the entire sequence flow for you.

Previous Sequences

• Contains sequences you previously created.
• You can reuse any of them as a template.

• Select the first template from Predefined Templates (as highlighted).
• Click to proceed.

Understanding the Sequence Flow

Once selected, Quicklead automatically builds the full sequence graph.

Here’s what the default sequence does, step by step:

• Visit Profile
• • Opens the LinkedIn profile (view only).
• Wait 1 Day
• • Gives the user time to notice the profile visit notification.
• Follow Profile
• Wait 1 Day
• • Allows time for the follow notification.
• Like Post
• • Likes the user’s most recent post.
  • If no post exists, this step is skipped for that user.
• Wait 1 Day
• Send Invitation (Connection Request)
• • Sends a connection request with a customized note.
  • This 3-day warm-up significantly increases acceptance rates.
• Wait for Invitation Response

Invitation Outcome Paths

After the invitation step, the sequence splits into two paths:

• Left Path (Accepted)
• • If the invitation is accepted:
  • • Waits 5 minutes
    • Sends the first message
    • Ends the sequence (or continues if more steps are added)
• Right Path (Not Accepted)
• • If the invitation is not accepted within 15 days:
  • • The request is withdrawn

Adding Contacts to the Sequence

Step 5: Add Contacts to First Step

• Click the Plus (+) icon before the Visit Profile step.

• Choose Contacts and click Next.

Step 6: Select Contact List

• Select the existing list you created while importing contacts.

• Click Select All Contacts.

• Click Next, then OK, got it.

Configuring Invitation Note

• Click the Plus (+) icon next to the Invitation step.
• If you have a LinkedIn Premium account, you can add a note with the invitation.
• Otherwise, the invitation will be sent without a note.

Configuring Messages

Step 7: Add First Message

• Click the Plus (+) icon next to the Send Message step.

• A popup will open to configure the message.

Message Options

There are two message fields:

1. Main Message (optional)
2. Fallback Message (mandatory)

Why two messages?

• The Main Message supports multiple dynamic labels (placeholders).
• These placeholders are automatically replaced with contact details at send time.

Example placeholders:

• First Name
• Last Name
• Company
• Job Title
• etc.
• The Fallback Message only supports First Name and Last Name.

How it works:

• Quicklead tries to send the Main Message first.
• If any placeholder value is missing, the Main Message is skipped.
• The Fallback Message is sent instead.
• This ensures no partial or broken messages are sent.

You can also attach a file to the message if needed.

• Click Add to save the message.

Finalizing the Campaign

• Once all steps are configured, the sequence will show green checkmarks for each step.
• Click Next to create the campaign.

Starting the Campaign

• When started, Quicklead will:
• • Pick contacts one by one
  • Execute each step in sequence
  • Automatically handle waits, branching, and conditions

🎉 That’s it!

Your first sequence campaign is now ready to run.

Updated on: 29/01/2026